Feb 21, 2008

CUUR, The New Golden Child Of Diet Pills

Every now and again, advertising campaigns seem to go overboard. It’s like that overplayed song you’ve developed a reflex for… a reflex to quickly hit the radio control and change the station immediately. Except in this case it’s TV and sometimes you’re too lazy to find the remote. A couple weekends ago, I got an unusual urge to hit the gym. Luckily, there was an MTV Made marathon on the little TV sets. It seemed like every commercial break there was a mini infomercial for a new dietary supplement called CUUR. Beautiful tall and blonde bikini-clad women were hanging out and showing off their hot bods. They were promoting what seemed to be a diet pill. The Diet Diva is an investigative journalist wannabe so I took matters into my own hands and did a little research on this TV ad I watched what felt like 10 million times in the span of an hour.

What they say: CUUR is an all-natural, clinically tested weight-loss supplement consisting of four botanical extracts, designed to help you achieve your weight loss goals. Use it and say goodbye to jitters, an upset stomach and hunger pangs – side-effects associated with many other diet aids. Turns out that celebrity trainer Valerie Waters recommends CUUR to her hottest Hollywood clients (celebs like Jennifer Garner) who are required to get into shape for movie roles, Red Carpet events and the ever-present pack of paparazzi.

Waters notes, “I recommend CUUR to my celebrity clients because it helps to suppress carbohydrate and sugar cravings, which are oftentimes responsible for weight gain in those typical problem areas. CUUR has no side effects and promotes healthy weight loss.”

Clinically tested, CUUR comes to the US market from Sweden. It should come as no surprise then that CUUR is known to many as “The Swedish Secret.” Green tea, one of CUUR’s primary ingredients, is no secret to the world of weight watchers. But it’s the proprietary blend of other natural ingredients (yerba mate, birch leaf and coleus forskohlii) that makes CUUR a success for those who use it.

Bottom line: The people at CUUR say that when combined with a healthy eating and exercise plan, CUUR can help you lose up to 47% more fat than diet and exercise alone! The diet plan is pretty standard and easy to follow. The “recipes” are easy to whip up; they don’t require tons of ingredients. The fitness plan is pretty easy to follow as well!

Now here’s what your pal, The Diet Diva, says: With so many diet supplements out there, my initial instinct was to shout, “To hell with them all!” However, last year when I went to the Sundance Film Festival, I was handed a sample of CUUR. I did what any dieter would do and tried it out. I admit I didn’t do much research at the time which doesn’t sound very professional given I work at Diet.com.

However, with the ad campaign heavily promoted during my favorite guilty pleasure (I just love Made!) I took the next step. When I took CUUR, I didn’t exactly follow the plan given, but I can tell you that I did not have any side effects. I had plenty of energy to exercise after work, and my abnormally strong sweet tooth was suddenly slumbering. I, of course, still had some sweets out of habit, but in regards to cravings, CUUR I believe really helped reduce them… at night when I most need the help. I’m a healthy diet and exercise type gal, but if you have a difficult time saying no to things like cake and pizza, I would definitely recommend giving CUUR a try. It’s not going to cause your appetite to vanish, but it may help will your self-control.

If you’re interested, the CUUR people are currently running a promotion on their website. Give it a look. Since they claim the product will help you lose 47% more body fat, you can get 47% off retail price of their product. Pretty nifty huh? Simply go to their website and type in the code word “bikini.” Best of all, they offer a money back guarantee if you are not satisfied!

Lastly: This is just my personal experience with CUUR. You should always talk to your doctor before taking any dietary supplement. CUUR has not been reviewed by the FDA. Naturally here is the official disclaimer on the box:
These statements have not been evaluated by the food and Drug Administration. This product is not intended to diagnose, treat, or prevent any disease. :)

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